willgetyoufit

• Make a grocery list of favorite foods that fit into your goal oriented diet. In this list address nutritional value of the foods, convenience, price and accessibility. Since grocery stores are ergonomically designed to entice shoppers to buy, creating a preconceived shopping list will curb impulse buying.

• Favor frozen over fresh fruits and veggies. Frozen fruits and veggies are nutritious yet less expensive and less perishable then their fresh equivalents. If you are buying fresh produce, in season produce is usually more economical.

• Shop for sales. Use discounts and coupons. It pays to check weekly circulars for coupons.

• Avoid shopping when hungry. Food choices are heavenly influenced by appetite and visual cues. Grocery shopping on an empty stomach increases the likelihood of impulse buys.

• Use bulk buying and coupons wisely. Potato sack sized bags of cauliflower and 5lbs tubs of cottage cheese will probably go to waste. Buy only what you know you will use. If you are unintentionally wasteful then its best to stick with store brands of reasonable sizes. Coupons do indeed save you money but only use them on things you would normally buy.